Project Room
SA was commissioned by Project Room to help coordinate the announcement of Superbloom, the winning entry in the international LA Lights The Way competition. The goal of the competition was to select and to put into service a new standard streetlight for the City of Los Angeles.
SA has secured stories for Project Room in Archinect, Architectural Digest, Bloomberg CityLab, Fast Company, Fortune, KCRW, Los Angeles Times, Monocle, NPR, Politico, Surface Magazine, Time Out LA, Yahoo! News, and more. Outreach has yielded a total of 316M+ impressions to date.
Press
